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What is Conversion Rate Optimization (CRO)? | Furlough Mastermind

Charles Lange's avatar

Charles Lange

In this session your hosts: Joe Casanova and Ophir Godot talk about what is CRO (Conversion Rate Optimization) and why your company should care about it. You can also find out the signs you need CRO, how you can improve it, key metrics to watch out and best CRO tools.

0:19 Why Should You Care about CRO?
1:37 Four Principles of CRO
4:40 Signs You Need CRO
8:44 How Can You Improve Your Conversion Rate
15:30 CRO Key Metrics to Watch
17:34 Best CRO Tools to Use
18:20 The Most Important Part of CRO

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2 responses to “What is Conversion Rate Optimization (CRO)? | Furlough Mastermind”

  1. Simplicity In Design Equals Excellence In Performance – Charles Lange Avatar
    Simplicity In Design Equals Excellence In Performance – Charles Lange

    […] answer to be clear. Practice simplicity in your designs and solutions, and you’ll improve your conversion rate by eliminating the noise. Often, young designers or marketers think they need to explain things […]

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  2. UX and Its Importance In Digital Marketing: Optimize for Maximum Engagement – Charles Lange Avatar
    UX and Its Importance In Digital Marketing: Optimize for Maximum Engagement – Charles Lange

    […] number is high, users are not finding what they are looking for on your site. Second, look at your conversion rate. This is the percentage of people who take the desired action, such as signing up for a newsletter […]

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